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Newly Formed

Yehwan Song
2023, Website
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Yehwan Song is a South Korean web artist and designer who creates anti-friendly, non-user-centric, unconventional, and diverse independent websites through which she tries to flip the general understanding of web design and subvert user behaviours. Song aims to illuminate inequalities in the digital environment and reframe digital accessibility.

In collaboration with the Digital Visual Studies project at the University of Zurich, Song has created a website that combines the collection of Helsinki Art Museum HAM and multimodal machine learning technology.

In Newly Formed, users visit an online map of the city and can interact with the public art collection based on geolocations. Through the map, the user starts to see the city through the collection, jumping from one panorama to another through portals, from which they can explore new groupings based on metrics created by the machine. New entanglements emerge from the combined agencies of the model, the visitors, the collection, and the city.

Comissioned by HAM/Helsinki Biennial 2023. Developed as a collaboration between artist Yehwan Song, Digital Visual Studies project and curator Joasia Krysa.

Image courtesy of the artist.